Dangerous

We say

It's great to welcome Rumer back with what sounds initially like a simple upbeat disco track. However, listen carefully and there's a sad and bittersweet tinge to the lyrics as she sings candidly of the prospect of feeling hurt in a relationship but ultimately overcoming those fears. Ken Bruce at BBC Radio 2 gave the song its world premiere yesterday as well announcing details of her forthcoming album Into Colour, two years on from her excellent Boys Don't Cry covers collection which went Top 3 on the UK album chart. Some live tour dates are promised soon to promote this, her first new album of original songs since her debut Seasons Of My Soul in 2010, which saw her receive both BRIT and Mojo Award nominations. We're reminded fondly of Swing Out Sister when listening to this. This is immaculately produced grown-up sophisticated pop, set to appeal to mature music-loving ears who know quality right from the very first listen and get the throwback references including the soulful and funky Philly grooves of the 70's. 

Contact

Label: Fiona Byers, Atlantic Records UK, +44 (0)20 7368 2798
Publishing: Chrysalis Music/Downtown Music Publishing/R-Rated Music/Apollo Bay Publishing
National Radio: Phil Youngman  +44 (0)20 7938 5591/ Damian Christian, +44 (0)20 7938 5590 
Regional Radio: Carrie Curtis, Atlantic Records +44 (0)20 7938 5592 
Online: Rob Chute, Partisan PR, +44 (0)20 8743 8171
Press: Peter Hall, Partisan PR, +44 (0)20 8743 8171
TV: Deirdre Moran, +44 (0)20 7938 5594
Live: Steve Zapp, ITB
Management: Larry Ciancia, Ciancia Management