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Shimmy (ft. Mumzy Stranger)

Artist: Preeya
Label: Mercury
Impact date: July 26
ROTD featured date: Wednesday 9 June 2010

We say

Signed to Mercury late last year, you may recognise Preeya Kalidas from Bend It Like Beckham, the Andrew Lloyd-Webber musical Bombay Dreams or more recently Eastenders and the Chris Morris film Four Lions. Shimmy is her first single, out next month. Written by Celetia Martin and Alex James, the track was produced by Kalle Engstrom (Celine Dion, The Saturdays) and features a rap from much-tipped East London MC Mumzy Stranger. Shimmy succeeds in being a polished and modern record with an assured British Asian flavour, and is deserving of across the board support. A 'tribal remix', courtesy of Jay Sean collaborator Rishi Rish, should also find favour for Preeya in clubs and on specialist radio.

Contact

Shyamala Tharmendiran, +44 (0)20 7471 5254/Press: Dan Deacon, Outside Organisation - +44 (0)20 7436 3633

Submit your music

We are always looking for future hits and stars - signed and unsigned. To submit music for consideration please send an email with a link to one track and some info to Kevin Marston.

Unfortunately we can't respond personally to all submissions, but we do listen to everything.

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