06 Feb 2025

BREAK

VC Pines

Club Carousel via Believe

WE SAY

Released yesterday, ‘BREAK’ is the new single from London-based artist Jack Mercer, aka VC Pines. We last featured him over a year and a half ago with the electronic neo-soul sounds of ‘Colours’. Since then, he released his debut album, ‘MRI’, and continued to build on his fantastic support from the likes of BBC Radio 1 (Clara Amfo, Jack Saunders), BBC 6 Music (Chris Hawkins), BBC Radio 2 (Jo Whiley), BBC Radio London, Radio X (John Kennedy), BBC Introducing (Jess Izsatt) and Absolute Radio (Danielle Perry), along with editorial support at DSPs (Spotify, Apple Music, Deezer and Amazon Music). ‘BREAK’ sees him evolve his alternative soul sound as he explores the themes of self-destruction and isolation in this downtempo and soul-bearing offering. With more music to come over the following months and a show at London’s Omeara on 23 May, VC Pines is continuing his musical journey, all crafted through the lens of his temporal lobe epilepsy. Top stuff.

CONTACTS

Label: Jack Mercer, Club Carousel
Distributor: Nicholas Jost, Believe
Publishing: Tom Street, BMG UK
Press & Online: Lorraine Long, Longevity PR
Live: Adam Gainsborough, This Is Now Agency
Photo Credit: Alex Rorison

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