Virgin Music Group Acquires Saban Music Latin

04 January 2024 - Press release

 

Virgin Music Group (VMG), a division of Universal Music Group (UMG), the world leader in music-based entertainment, today announced the acquisition of Saban Music Latin. Under the terms of the transaction, Virgin Music Group will acquire Saban Music Latin's catalogue and Virgin Music Group will release future albums by selected Saban Music Latin's artists. 

Selected artists included in Saban Music Latin's catalogue are: German Montero; Fuerza De Tijuana; Reykon; Jon Z; Almighty; Jesus Mendoza; Banda Cruz De Oro; Michael Stuart; Abel Zazueta Y Los De Culiacan. 

Saban Music Latin's roster of leading artists include Chesca, Loyal Lobos, and YoGambii. Chesca is a Puerto Rican singer songwriter with two #1 Latin Billboard singles, who has collaborated with the industry's biggest stars, including Pitbull, Offset, Don Omar and Grupo Firme. Loyal Lobos is a Colombian singer/songwriter – named by Rolling Stone, Billboard and Spotify as an "artist to watch" this year. YoGambii, with his one-of-a-kind distinctive voice, is making inroads in the fast-growing trap Latin movement and has recently collaborated with Luar La L.

In recent years, Virgin Music Group has partnered with some of the most dynamic artists and labels in Latin music to achieve critical and commercial success, most notably in 2023 with Eslabon Armado (DEL Records), who's smash single "Ella Baila Sola" achieved chart-breaking success, becoming one of the biggest global music stories of this year, and kickstarting a phenomenal breakout year for música Mexicana. The addition of Saban Music Latin's roster perfectly complements Virgin Music Group's artist roster, which already includes Latin stars such as Pepe Aguilar, Sech, Grupo Firme, Tainy, Dalex, Luis Alfonso Partida, El Yaki, ANAVITORIA, Dani Flow, Angela Aguilar and Grupo Recluta among others. VMG is committed to further expanding the reach and success of Latin Music globally, and currently operates divisions in eight Latin markets, including Mexico, the Andean region, Chile, Argentina, Brazil, Spain, Portugal, and the U.S.

Haim Saban, the founder of Saban Music Group, is an independent Non-Executive Director of UMG.