Sam Ryder Joins mtheory Under New Management Deal

18 December 2024 - Press release

Acclaimed singer-songwriter Sam Ryder has announced a signing with mtheory, a leading management services company with a reputation for supporting world-class artists. Lewis Allen, who has been a key part of Sam’s previous setup over the last few years, is collaborating with Derek Gridley, and mtheory to further propel Ryder’s career.  

With offices in New York City, Nashville, and New Orleans, mtheory provides artist development, marketing, strategy, and operational infrastructure for artists and their management teams. Its esteemed roster includes clients Twenty-Øne Pilots, Jelly Roll, Tyler Childers, Ashe, Shakey Graves, The Wailers, Wynonna Judd, Trace Adkins, and Alison Krauss. The addition of Sam Ryder marks another exciting chapter in the company’s storied history.  

Sam Ryder, best known for his dynamic performances and heartfelt songwriting, is gearing up for an exciting 2025, with an impressive festival lineup, new singles, and groundbreaking synchs in the  pipeline. Fans can also look forward to his highly anticipated second album, as well as a tour  showcasing his unique artistry.  

Sam Ryder commented: “I’ve spent the last few months looking for the perfect team to take the project to the next level, and as soon as I met mtheory I knew they were the right people because of a collaborative, forward-thinking attitude. Coupled with Lewis, who’s been working on many facets of the project for the last  few years, and bringing in Derek, who I’ve wanted as a part of the project since day one, I couldn’t be more excited about the next chapter!”

Lewis Allen and Derek Gridley shared their excitement, saying: “Working with Sam Ryder is an incredible honour. Sam’s talent, passion, and authenticity resonate with fans worldwide, and we are delighted to support him in reaching even greater heights. Together, we’re ready to build on his  momentum and create something truly unforgettable.”  

Cameo Carlson, CEO of mtheory, added: “mtheory could not be more thrilled to partner up with Lewis  Allen and Derek Gridley to help take Sam Ryder’s incredible talent to the next level. Sam embodies everything we believe in as a company: unmatched global talent, drive, and he’s a damn good person. We are excited to be part of this world-class team and ready to help bring Sam to the masses!”  

This new partnership signals a bold new phase in Sam Ryder’s career, combining his unparalleled  talent with the strategic vision of mtheory and his management team. With big plans on the horizon,  the future looks bright for one of the industry’s most exciting artists.