MTV UK reveals MTV PUSH UK & IRE 2025 nominees

28 November 2024 - Press release

MTV UK has today revealed the top ten freshest music artists who have made the cut in the highly anticipated MTV PUSH UK & IRE 2025 campaign. 

MTV PUSH UK & IRE champions emerging artists and homegrown talent who MTV have tipped to breakthrough in 2025. On the 13th January, the acts will go head-to-head and battle it out in a public vote on Instagram with the all-conquering winner announced at the end of January. The competition has never been so strong! Get ready to vote for your favourites in January…. 

The nominees this year are:

BEA AND HER BUSINESS

FLOWEROVLOVE

GOOD NEIGHBOURS

MASTER PEACE

NIA SMITH

NIEVE ELLA

ROSE GRAY

SOFT LAUNCH

TS GRAYE

VICTOR RAY

MTV has a long history of discovering and championing new music talent with past alumni of its MTV Push UK & IRE campaigns, including winners Lovejoy, Flo, AJ Tracey, Anne-Marie, Bad Boy Chiller Crew, Krept & Konan, Lewis Capaldi, Mabel, Nathan Dawe, The Vamps, YUNGBLUD, alongside finalists Charli XCX, Lady Gaga, Lana Del Rey, Sam Smith, Years & Years and more. 

Anna Karatziva, Vice President Talent and Music UK, Paramount/MTV commented: 

“Supporting and nurturing homegrown music talent is essential to the continued growth of a thriving, diverse industry and something we are dedicated to. MTV Push UK & IRE is all about backing our local artists to give them a platform, a voice to succeed and so they become part of the UK music scene - and in turn a global one, too. Our 10 nominees are all unique, talented, dedicated and brilliant. We hope you enjoy discovering them if you haven't already, and watch out for some stunning content from them all in January. We look forward to seeing who our audience will crown as the winner for 2025!” 

This list of artists are set to be some of the most exciting UK acts of 2025 and MTV will be showcasing these up and coming homegrown artists with exclusive content premiering across our channels and social platforms throughout January.