Chrysalis Records announces Colin Rice as Director, Catalogue Marketing

04 March 2025 - Press release

 

Chrysalis Records , which is part of the Reservoir group of companies, has announced former senior Sony executive Colin Rice to the position of Director, Catalogue Marketing.

Based in the company’s London offices Colin will report directly to James Meadows,  Senior Vice President of Marketing. In his new role, which is effective immediately,  Colin  will develop marketing strategies for Chrysalis's diverse roster of catalogue artists in the UK and internationally, working closely with the US marketing team led by Ali Schlueter.He will also oversee the development of the Chrysalis brand, look at the catalogue holistically and develop marketing strategies that encompass the tracking of trends, seasonal and cultural moments.

James Meadows said, “I am thrilled to welcome Colin Rice to our Chrysalis Records marketing team. His extensive experience, and innovative approaches to marketing, will play a key role in helping us continue to drive our catalogue’s reach and impact, ensuring that both new and long-time fans continue to engage with and enjoy the incredible music and artists we represent.

Colin joins Chrysalis Records from Sony Music's Commercial Music Group Division where he was Senior International Marketing Manager. During his eight years in that role he oversaw the international marketing and development across a wide roster  of artists that included Pink, Celine Dion, Jimi Hendrix, Primal Scream and others. His achievements during his time at Sony included successive international no.1s for Mariah Carey's ‘All I Want For Christmas' across multiple territories, Top 5 global chart success for posthumous albums from Prince and Leonard Cohen , international marketing campaigns for iconic albums such as the Clash’s London Calling (2019 - 40th Anniversary) Pearl Jam's Vs (2023 - 30th Anniversary) & Primal Scream's Screamadelica (2021 - 30th anniversary), alongside developing playlisting, seasonal and optimisation strategies for numerous projects.

Colin  started his career at Sanctuary Records as Catalogue Digital Manager before being appointed Head of Music and label Relations at we7 / Blinkbox music, which was acquired by Tesco in 2012.  He then spent four years in international business development for catalogue marketing label Union Square Music. 

Colin Rice said, “I am excited to join Chrysalis Records, an independent label with a rich heritage and great culture. I look forward to bringing my experience in catalogue to the team, to preserving and extending our artists' incredible legacies as well as working with partners to develop new opportunities for artists and fans alike. I am honoured to be a new custodian of this catalogue and to be given the responsibility for this increasingly important role in this great company.”

Alison Wenham, Chief Operating Officer at Chrysalis Records said, “Having someone with  Colin’s experience and reputation in international catalogue marketing joining us will give the Chrysalis catalogue the focus and attention it deserves. It is a truly iconic roster of music and artists and I am confident Colin, as a key member of our fantastic marketing team,  will play a major role in shaping its future success.”