BELIEVE DIGITAL LAUNCHES ‘BELIEVE BACKSTAGE’

10 January 2011

FREE, STATE-OF-THE-ART MUSIC TOOLBOX ALLOWS ARTISTS AND LABELS COMPLETE CONTROL OVER THEIR DIGITAL PRESENCE


London, January 10th 2011 – Believe Digital, one of Europe’s leading independent digital music distributors, has announced the launch of Believe Backstage a groundbreaking new suite of sophisticated online tools that will allow artists and labels unprecedented control over their digital activities.
Believe Digital clients will now have access to cloud based, state-of-the-art analytics software, social networking widgets, database management tools, a B2B iPhone app and much more, all completely free of charge, offering them the opportunity to radically improve the way they manage their online presence.
Believe Backstage tools will allow artist and labels to react to real time market intelligence and to manage & incentivise their databases. They will also enable more effective implementation of sales, marketing & promotional activity either through direct-to-fan engagement or across social networks.
The key tools available through Believe Backstage include:
• The BelieveConnect eCRM mailing list management system. Users can compile comprehensive, data-rich digital mailing lists and send in excess of 100,000 emails a month to their fan bases completely free-of-charge as well as monitor database activity including bounce backs and click rates whilst monitoring content engagement and daily sales pickup.

• A Believe Backstage iPhone App, which allows Believe Digital clients access to full service content management tools and gives them real time information about their sales and marketing activities.

• ‘BelieveBand’ – a facility to create an online 'window display' for artists, labels and products, which include built in music players, sales buttons and social networking widgets. WYSIWYG technology allows users to easily customise as much or as little as they require.

• A range of easy-to-use analytics tools that offer sales reporting and in depth intelligence on fan activity, demographics and sales trends.

Stephen King, Managing Director of Believe Digital UK said, “In a highly competitive marketplace, it is vital to keeping adding value wherever possible. Believe Backstage brings together a range of tools that can help artists and labels gain unprecedented control over their digital activities. By helping our clients improve and evolve their online presence and by giving them the facilities to do it we are confident that we can help them drive both sales and fan engagement, which can only be good news for everyone.”
As well as being a market leader in digital distribution services, Believe Digital offers a full suite of marketing and strategic support options to independent labels and artists with dedicated promotion and marketing teams - responsible for helping build and coordinate tailored digital marketing & promotion strategies - based within its European and US offices.
Just some of the labels and artists currently distributed by Believe Digital are: Gotan Project, James Vincent McMorrow, Gonzales, Duck Sauce, Chew Lips, Johnny Foreigner, Lowkey, Stylah, Nicolas Jaar, Exit Calm, Fela Kuti, The Futureheads, Bob Sinclar, Ivan Smagghe, Ricardo Villalobos, Andrew Bird, The Brute Chorus, Lisa Hannigan, Soko, Ravi Shankar, Gabby Young, MC Solaar, Sébastien Tellier, Pépé Bradock, Poni Hoax, Amplifetes, Lionel Hampton, Versatile, Kill the DJ, ClubAC30, Buda, Irma, Fargo, Alcopop!, Sotones, Cadenza, Aztec Music, Tokyo Dawn Records, Yellow, Arion, Fremeaux, Dialect, Iris, Blanco y Negro, Freshly Squeezed...

For further information, visit www.believedigital.com or email ukoffice@believedigital.com